Domain name management services

Headpoint.com offers a wide range of domain name management services to help you take full advantage of the tremendous new opportunities opened up by the internet and E-commerce. Each consultancy is individually tailored to our client's needs but might include:

Advice on choice of domain names

• Choosing effective domain names
• Identifying, and responding to, trends in internet address systems (including WAP)
• Evaluation of new opportunities, including avoidance of ineffective internet address systems
• Purchasing the registration rights of existing quality, internet-friendly domain names.

Identification of domain names that might be registered for

• Marketing to new and existing customers
• Brands and company names
• Customer care
• Customerisation of websites
• On-line auctions
• Procurement and supply chain interaction
• Suites of inter-related domain names
• Co-ordination of domain, company and brand names, and trade marks.

Build company strategies for the identification and management of domain names

• Developing policies for maximizing the contribution of quality domain names to competitive advantage and wealth generation
• Allocation of responsibility for identifying current and future domain name needs
• Procedures for keeping abreast of the latest developments in domain name availability and use
• Strategies for evaluating of the appropriateness of the websites to which each domain name resolves.

Creativity workshops with staff

• Creativity workshops to help your organisation identify its future direction, and identification of the domain names it requires to achieve long and short term objectives.

Website promotion

• Strategies for raising the organisation's profile on the internet
• Techniques for inproving website rankings on search engine listings
• Submitting details of websites to internet search engines, directories and listings
• Search engine friendly domain names
• Statistical analysis of website traffic
• Continuing advice on maximising the organisation's presence on the internet.

Cutting costs through co-ordinated activity

• Introducing simplified and co-ordinated domain name procurement, billing and management systems.

Strategies for reducing the potential impact of hostile action by third parties

• Identification of potential threats to the organisation and the development of plans to reduce their impact.

Domain name audits

• Auditing the records of domain names that have already been registered
• Analysis of the accuracy of registrant, administrative, billing and technical contact details
• Analysis of gaps in registrations
• Building quality-assured recording systems
• Assessment of the extent to which the organisation is aware of global trading opportunities and the relevance of different types of domain names for trading in sectoral and geographical markets
• Valuation of domain names for annual reports and asset acquisition.

Investment in domain names for company use or personal investment

• Purchasing new and pre-registered domain names as an investment strategy
• Advice on valuing domain names.

Registration services

• Registration and re-registration of domain names
• Transfer of registration rights.

Next steps

To learn more about our management service and to discuss your requirements, please email or telephone (UK) 0870 443 0250.